How He Grew His Business 900 Percent in 2 Years!

How He Grew His Business 900 Percent in 2 Years!

Why is it important for businesses to care about their employees as individuals beyond their professional roles?

I think culture is really important when building a team. I will not claim to say that I have the answers here. I honestly feel like I was blessed and lucked into hiring some really great people. Initially, it was trial and error for a while. Eventually, I found the right person to help me. He has grown into our COO and helped me recruit the rest of the people who have built the organization. I think culture's super important in just casting that vision and finding people who agree with it. 

So now inside of my business, we get to do lots of mission opportunities, helping in other countries. Getting to donate and helping fund needs is really awesome. But my team gets really excited about it too, and that makes it so much more fulfilling. I think there is a cultural aspect and being intentional about taking care of those people too. We obviously have KPIs where we're tracking the business and trying to grow, but we've initiated a program where we call it life goals, where we've got our HR manager, if anybody's open to it, they don't have to, but she will work with them on their life goals. So, love, influence, finance, and energy. Just helping to show we care about you as a person outside of the business. How can we help you meet where you're trying to go in life?

What strategies can businesses use to ensure they consistently meet their promises to clients?

So with my team, we got for my second business, we got very intentional about what we wanted our client journey to look like. So what exactly do we deliver for the client? I. How do we go about telling them about that solution, getting them to decide they want the solution, and then implementing the solution long-term? What are all the steps along the way? And as you define that, make it as simple as possible for yourself to deliver those. So we've got folders that have all of our standard operating procedures, so we do the same thing every single time. It may get monotonous, but it's extremely efficient. So any new client that we get. It's a smooth process to deliver the results that we promise, so we try to overdeliver and then build with referrals from there.

*This interview has been edited and condensed for clarity.*


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